Personal branding

sample real estate logo

Why a Real Estate Agent Should Have a Logo

Most companies have a logo.  A logo helps a consumer to remember the company through the use of graphics, colors and stylized text.  Imagery is powerful and helps a viewer to associate a product or service with where they can get the item.  As a real estate agent, you should consider developing your own logo […]

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FI_Branding

Personal Branding for Real Estate Agents

Branding is a fundamental principal of marketing.  Branding allows a business (or individual) to distinguish themselves in the eyes of a client.  Branding strives to make a person, product or service memorable.  Companies have used branding techniques for decades.  You can probably easily recall the iconic brands of the past century such as Coca-Cola (Coke) […]

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